Что за новая мода на разводки?

Уже 20 дней мне на ящик приходят письма такого содержания:

UK NATIONAL LOTTERY HEADQUARTERS: <br>
P O Box 1010 Liverpool, L70 1NL UNITED KINGDOM <br>
(Customer Services) <br>

Dear Lucky Winner, <br>

We are pleased to inform you of the result of the just concluded <br>
annual final draws of UNITED KINGDOM NATIONAL LOTTERY international <br>
Lottery programs. The online cyber lotto draws was conducted from an <br>
exclusive list of 21,000 e-mail addresses of individual and corporate <br>
bodies picked by an advanced automated random computer search from the <br>
internet, no tickets were sold. After this automated computer ballot, <br>
your e-mailaddress emerged as one of two winners in the category <br>
\\"A\\" You are therefore been approve to claim the sum of £1,000,000 <br>
(One million pounds Sterling's Only) with the information below: <br>

REF No: UKNL-L/200-26937 <br>
BATCH No: 2005MJL-01 <br>
TICKET No: 205 <br>

To file for your claims, you are to complete the claims form below
and send to our fiduciary agent between the hours of 8.00am-10.00pm on
Mondays through Saturdays.

The agent's Contact is below: <br>
Named: Mr Pinkett Griffin <br>
Phone Number: +447045721629 . <br>
Email:information_serviceunit002@yahoo.co.uk <br>

PAYMENT PROCESSING FORM <br>

(1.) FULL NAME <br>
(2.) FULL ADDRESS <br>
(3).NATIONALITY. <br>
(4) DATE OF BIRTH <br>
(5) OCCUPATION <br>
(6 )WINNING EMAIL <br>
(7 )TELEPHONE NUMBER<br>
(8) SEX <br>
(9) MARITAL STATUE <br>

Sincerely, <br>
Mrs.Rose Wood <br>
UK NATIONAL LOTTERY. <br>

Сначала это была Британская национальная лотерея. Потом ирландская. Адреса, телефоны и суммы выигрыша в каждом письме свои (а всего таких писем за 2 недели аж порядка 30!). Также в каждом письме свой текст, но общий смысл этих текстов один. <br>
Может кто объяснит, что это за разводка и каким образом работает. Ну очень интересно стало :-)